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Web Site Promotion / Search Engine
Optimization Web Site Promotion is even
more important then the design of a web site. You can have the
best web site but it will not accomplish any of its goals if no
one knows it exists.
There are two steps to promoting a web
site:
The first is to put your
domain name on all of you paper work, i.e.: business card,
advertisements, billings, letterhead... you need to let you
customers know that you have a web site and how to find it.
The next step is to get
registered with the search engines. This can be a complicated
task, each search engine has different requirements and a
different roll over time. Some search engines have fee's to get
listed while others are free. Search Engines also sporadically
drop listings making it necessary to regularly re-submit a web
site. Computer Techniques offers a maintenance program where we
work with you to make your site meet the requirements of the
search engines and keep your site listed. We also give you the
option of being able to watch your web sites statistics so that
you can track where your hits are coming from. This way you can
tell what is working and where adjustments need to be made. |